The Art and Science of Strategic Management
Introduction
Strategic management is the cornerstone of organisational success. This programme empowers participants with a deep understanding of what drives strategic success versus failure, equipping them to become more effective contributors to their organisations. Designed for professionals who may not be directly engaged in strategy formulation but play a vital role in its implementation, the course introduces the language, frameworks, and practices of strategic thinking.
Through this programme, participants will:
* Gain the ability to communicate more effectively with organisational leadership.
* Understand their roles within the broader context of strategic implementation.
* Recognise competitive moves and industry patterns that shape strategy.
* Translate strategic direction into daily actions for greater impact.
* Add value by anticipating and adapting to external trends and organisational change.
Objectives
By the end of this programme, participants will be able to:
* Acquire a practical strategy vocabulary to confidently “talk strategy” with managers and executives.
* Understand the evolution of strategic thinking over the last four decades.
* Appreciate how strategy is both formed and implemented in organisations.
* Link organisational strategy to desired outcomes such as return on investment, value creation, and market focus.
* Align daily activities with strategic direction to actively contribute to success.
* Recognise drivers of strategic change and their impact on organisational performance.
* Develop the ability to ask critical strategic questions and participate in shaping the strategic future of the firm.
Programme Content
Day One – Strategy Concepts
* The evolution of strategic thinking and its influence on organisations
* The role of vision and values in communicating and embedding strategy
* Core strategies essential for every organisation
* Distinguishing between strategy formulation (process) and strategy content (direction)
Day Two – Evolution of Strategic Planning and Thinking
* The progression of strategic thinking and future directions
* Conceptual frameworks behind strategy development
* Identifying frameworks at play within your organisation
* Common threads in successful strategy approaches
* Understanding your company’s current strategy framework
Day Three – Creating and Updating Strategy
* Approaches to strategy creation and renewal
* Matching strategic approaches to organisational and environmental characteristics
* Strategy formation vs. implementation: connecting both to everyday activities
* Understanding strategy at corporate, departmental, and operational levels
Day Four – Strategies for Growth, Profitability & Value Creation
* Linking growth and profitability in both public and private sectors
* Key differentiators of strategic success and failure
* Translating strategic initiatives into actionable performance plans
* Creating an environment that fosters the achievement of strategic objectives
* Recognising and responding to drivers of strategic change
* Leveraging personal and organisational experiences of change
Day Five – Engaging in Strategic Thinking
* Asking the right strategic questions to add value
* Formulating strategic hypotheses to explore new directions
* Holding effective strategic conversations back at the workplace
* Developing personal action plans for applying strategic thinking skills
Who Should Attend
This programme is ideal for:
* Managers and team leaders seeking to align their roles with the strategic direction of their organisation.
* Professionals aspiring to understand and contribute more effectively to strategy discussions.
* Department heads, project managers, and functional experts wanting to expand their impact.
* Employees aiming to better anticipate change, recognise industry dynamics, and act strategically in daily work.
* Anyone wishing to enhance their ability to support leadership and organisational goals through informed strategic thinking.
Enquiries and Registration
Enquiry at : admin@keleaders.com
Whatsapp: 0044 790 125 9494
For more details visit our website : www.keleaders.com
