Customer Service Strategy and Performance Mastery
Introduction
Achieving customer service Excellence is never accidental—it requires effort, teamwork, and well-trained professionals who are passionate about delivering quality. Exceptional service provides organisations with a competitive advantage and is the key to customer loyalty and retention.
This course equips participants with world-class practices in customer service, focusing on effective communication, persuasion, conflict resolution, and interpersonal skills. Through interactive exercises, case studies, and practical applications, delegates will develop the confidence, strategies, and mindset necessary to promote customer-focused excellence and drive organisational success.
Learning Objectives
By the end of this programme, participants will be able to:
* Recognise and apply best practices of world-class service providers.
* Develop a customer-focused mindset for continuous improvement.
* Identify key drivers of customer retention and loyalty.
* Measure and enhance customer service standards.
* Understand and align with both internal and external customer expectations.
* Use active listening, questioning, and feedback skills to improve communication.
* Apply persuasion techniques in negotiation scenarios.
* Manage conflict and handle difficult customers with professionalism.
* Master telephone, voicemail, written, and digital communication skills.
* Manage emotions and stress during challenging service situations.
* Build positive team collaboration and cultivate a service excellence culture.
Course Outline
Day One – Principles for Delivering World-Class Customer Service
* Defining quality customer service from the customer’s perspective
* Benefits of delivering world-class service
* Using customer service as a loyalty and satisfaction driver
* Benchmarking exercise: Best vs. worst service providers
* Creating memorable customer experiences through touchpoints
* Delivering the WOW Factor: Exceeding expectations
* Case study: The Nordstrom model of service excellence
Day Two – Developing Effective Communication and Interpersonal Skills
* Understanding and applying nonverbal communication
* Building rapport and first impressions with body language
* Identifying and adapting to customer temperament styles
* Active listening techniques and practical evaluation
* Questioning skills to uncover customer expectations
* Using preferred learning styles for effective engagement
* Best practices for telephone and voicemail communication
Day Three – Superior Service Principles and Organisational Alignment
* Aligning customer experience with organisational mission and values
* Identifying and balancing internal vs. external customer expectations
* Building teamwork and collaboration for service excellence
* Leadership and teambuilding exercises
* Confidentiality in customer and organisational communication
* Professional standards for written and electronic communication
* Empowering employees to deliver outstanding service
* Case study: Scandinavian Airlines customer service transformation
Day Four – Customer Feedback, Service Recovery and Conflict Management
* Leveraging customer complaints and feedback for growth
* Establishing service measurement and monitoring systems
* Best practices for recording and resolving service issues
* Role of supervisors in service recovery strategies
* Giving and receiving constructive feedback
* Negotiating win-win solutions in customer interactions
* Managing emotions under pressure
* Role-play: Handling difficult or demanding customers effectively
Day Five – Leading Customer Satisfaction and Continuous Improvement
* The impact of leadership attitude on customer experience
* Stress management for sustained performance
* Personal development as a driver of service leadership
* Setting SMART goals for service improvement
* Building an action plan for continuous customer service excellence
* Course review and action commitments
Who Should Attend
This programme is designed for professionals who interact with customers directly or indirectly and play a role in shaping customer experience. It is particularly beneficial for:
Customer Service Professionals – front-line staff, call centre representatives, and service desk personnel aiming to elevate their service standards.
Supervisors & Team Leaders – responsible for guiding service teams and ensuring customer satisfaction.
Managers & Department Heads – seeking to align customer service strategies with organisational goals.
Sales & Marketing Professionals – who engage with clients and want to strengthen customer loyalty and retention.
Operations & Support Staff – involved in delivering products, services, or solutions to customers.
HR & Training Specialists – focused on embedding a customer-centric culture across the organisation.
Business Owners & Entrepreneurs – who want to differentiate their brand through exceptional service.
Enquiries and Registration
Enquiry at : admin@keleaders.com
Whatsapp: 0044 790 125 9494
For more details visit our website : www.keleaders.com
